Meet creators, planners, and art lovers in one networking party where art brings everyone together!
A real talk show for those deeply immersed in art, now held offline for more vivid conversations.
A workshop where you sense microbes through taste and sound, and newly experience wine.
A workshop to sense your body’s movements and realize your presence here and now.
Take a walk, capture stories of everyday objects with a film camera, and rediscover the city in light.
Through multisensory meditation and singing bowl therapy, experience relaxation and awareness of the here and now.
A workshop where participants create works by finding order within unexpected flows and using scraps and fragments.
A workshop to make a personalized glass cup that contains your own story.
Join an open artist talk—share ideas and connect directly with artists.
Listen to the music and stories of two indie musicians selected for 2025 Paradise Music Lab, live in Jangchung.
Listen to the music and stories of two indie musicians selected for 2025 Paradise Music Lab, live in Jangchung.
Walk with the PAL team, listen to behind-the-scenes stories of the works, and step closer into the narratives of the artworks.
Walk along with artists, discovering hidden workshops and warm stories unique to Euljiro.
    “Explore the spaces of Jangchung, discover art, and collect stamps!”
    Participants who collect stamps will receive Partner F&B coupons (10% discount, menu vouchers) or Festival MD items such as Jangchung Goods or PAL × Fritz MD.
    PALow me! 
  
How to Participate
*※ Required hashtags: #2025ParadiseArtLabFestivalJangchung + @paradise_cultural_foundation tag and follow
※ 1-stamp reward and 4-stamp reward cannot be claimed together.
※ 10% discount coupons can also be collected at any of the 4 Information Desks.
Event Period
※ Rewards are limited in quantity and will end when stock runs out.
Rewards
  ※ Store hours may vary. Please check before visiting.
  ※ Jangchung/Nagwon menus are limited to festival period only, available exclusively at Partner F&B stores, and provided as pre-set menus.
  ※ 10% discount coupons are valid only for general menu items, not applicable to Jangchung/Nagwon menus.
  ※ Coupons are valid only during the festival period (Sep 19–28, 2025).
Notes
    ※ This event may end early or change without prior notice depending on festival conditions.
    ※ Rewards and details are subject to change depending on circumstances, and may be adjusted if necessary.
  
    “Share your own hidden tips for enjoying the 2025 Paradise Art Lab Festival in Jangchung!”
    Create a short video introducing your festival experience, 
and stand a chance to win a ₩500,000 Paradise City Membership Voucher.
  
How to Participate
*Required hashtags: #2025ParadiseArtLabFestivalJangchung + @paradise_cultural_foundation tag and follow
Event Period
Rewards
※ Winners will be contacted via DM; e-vouchers will be issued.
Notes
    ※ This event may change or end early without prior notice depending on internal circumstances.
    ※ Rewards and schedules are subject to change depending on conditions. Additional notices will be provided if necessary.
  
        “How was your experience at the 2025 Paradise Art Lab Festival in Jangchung?”
        Your valuable feedback helps us create a better festival next time.
         Participants who complete the survey will be entered into a prize draw for convenience store vouchers.
    
How to Participate
Event Period
Rewards
※ Winners will receive vouchers via text message.
Notes
        ※ This event may end early or change without prior notice depending on internal circumstances. 
        ※ Rewards and schedule are subject to change depending on conditions. Additional notices will be provided if necessary.
    
    “Watch a performance at the National Theater and receive a PAL MD!”
    
      Present your ticket and receive a PAL × Fritz Glass MD, available on a first-come basis.
      Don’t miss this special chance to enjoy both the National Theater and the festival!
    
  
Subject
• Limited to the first 30 participants
How to Participate
Period & Location
• Venue: Paradise Building, 1F Information Desk (299 Toegye-ro, Jung-gu, Seoul)
Notes
• Regardless of the number of tickets, only one item will be provided per person, and it must be collected in person by the attendee.
• National Theater ticket verification will be based on the date, performance attended, and the attendee’s name.
※ This event may change or end early without prior notice due to internal circumstances.
    “PAL FESTIVAL attendees can enjoy 30% off National Theater performances!”
    
      Verify your stamp card to receive special discounts on major performances at the National Theater.
       Extend the excitement of the festival into the theater stage and experience more art.
    
  
How to Participate
Discount Information
• Rate/Limit: 30% off · up to 2 tickets per person
• Condition: Stamp card must be presented on the day of the performance (if not, the price difference must be paid on site)
Performances
• Sep 25 (Thu) – Sep 26 (Fri): Teacher Doksun, Yonggunggada [Performance Info]
• Sep 27 (Sat) – Sep 28 (Sun): 2025 Changgeuk Artist Project [Performance Info]
How to Book with Discount
2) Call the National Theater Call Center (02-2280-4114) and request “Paradise Art Lab Festival” discount
3) Visit the National Theater Customer Service Center and request the discount at the counter
Notes
• Altered or forged stamp cards will be void.
• Detailed policies follow the National Theater’s regulations.
※ This event may change or end early without prior notice due to internal circumstances.